Sexual Orientation

Lesbians, gay men and bisexuals are an important part of the talent pool…

• Lesbians, gay men and bisexuals comprise around 6% of the population or 3.5 million people according to government estimates
• 36% gay employees will change careers if discrimination is continued
• A third of gay staff conceal their sexual orientation from their employers and co-workers yet 'out' employees in safe environments earn 50% more than their closeted peers
• At least 55% of gay employees facing discrimination report a direct negative work impact
• Approximately 20% of gay employees facing discrimination at work will consider suicide

And an important market…

• The pink pound is estimated to be worth £70 billion
• 74% gay and 42% straight consumers are less likely to buy products from companies that hold negative views of lesbians and gay men[1]